Welcome to our world of alternative bridalwear, where myth and folklore weave their magic into every gown. We adore these ancient tales, drawing inspiration from them to create designs named after goddesses and otherworldly beings. Our mission is to help you unveil your wedding alter ego, inviting you to embrace your inner heroine and become your own kind of legend on your wedding day.

Our philosophy is simple: we want our couples to be true to themselves, looking and feeling incredible while doing so. We celebrate individuality and diversity, proudly standing as allies for the LGBTQIA+ community and embracing body positivity. Our studio is a sanctuary for brides seeking something different, set apart from the everyday hustle and bustle. With sample sizes ranging from UK4 to UK30, you can try on our collection, modify our existing designs, or craft your own completely unique vision.

Since its inception in 2011 at Manchester Fashion Week, Legend Bridal transformed from a showcase collection into a vibrant, full-fledged studio by 2013. Our talented team of designers, pattern drafters, seamstresses, and embroiderers meticulously work on every stitch of our designs. From that very first collection—when black wedding dresses raised eyebrows—we’ve held our ground, knowing that kindred spirits are out there. We stand defiant and unapologetic, serving those who refuse to compromise their identity on a day meant to honour their true selves.

Delve into our gothic and alternative bridalwear collection and explore our bespoke design service.

Our studio is based in Darwen, Lancashire, however we ship globally